PROJECT BACKGROUND

枝江酒是传统固态发酵白酒，产于湖北省枝江市。其酿制过程取江汉平原糯米、小麦、大米、高粱、玉米五种粮食为原料，采用传统的“人工 踩曲”培养而成的酒曲共同发酵而成。枝江酒绵甜爽净、香味谐调、酒体丰满、口感独特。此次受其委托开发老枝江68°产品包装策划设计。

Zhijiang Liquor is a traditional solid-state fermented liquor produced in Zhijiang City, Hubei Province. The brewing process takes five grains of Jianghan Plain glutinous rice, wheat, rice, sorghum, and corn as raw materials, and uses traditional "artificial koji" to cultivate koji to ferment together. Zhijiang wine is sweet and refreshing, with harmonious fragrance, full body and unique taste. This time, it was commissioned to develop the packaging planning and design of Laozhijiang 68° products.