PROJECT BACKGROUND

黄鹤归来酒，以鹤为承载，以吉祥为内涵，承袭了千载汉酒酿造技术和黄鹤文化，至今已有千年历史。文人雅客用数不清的诗词歌赋，说不尽的美丽传说赞美黄鹤，而当地百姓更以五谷和泉水酿出芬芳醉人的佳酿，祈盼黄鹤的归来。而后酒香馥郁，直上九霄，黄鹤为其非凡的香气吸引，于是带着紫气飞临人间。人们爱其祥瑞，遂将佳酿取名“黄鹤归来”，以昭吉祥归来，福气永驻。“黄鹤归来酒”由此成为中国人的吉祥酒。我们将黄鹤楼与鹤的形象结合到酒瓶上，这将极大的刺激人们的视觉感官，加强对黄鹤楼酒的印记。

The Return of Yellow Crane Liquor is carried by cranes and auspicious as its connotation. It has inherited thousands of years of Han wine brewing technology and yellow crane culture, and has a history of thousands of years. The literati Yake praised the yellow cranes with countless poems and verses and endless beautiful legends. The local people even brewed fragrant and intoxicating wines with grains and spring water, praying for the return of the yellow cranes. Then the wine was full of fragrance and went straight up to the sky. The yellow crane was attracted by its extraordinary fragrance, so it flew into the world with purple air. People love its auspiciousness, so they named the wine "Yellow Crane Return", returning with auspiciousness and blessing forever. "Yellow Crane Return Wine" has thus become a lucky wine for Chinese people. We combine the image of the Yellow Crane Tower and the crane on the bottle, which will greatly stimulate people's visual senses and strengthen the impression of the Yellow Crane Tower wine.